# Creative minds never sleep Creative people tend to be constantly thinking, imagining, and coming up with new ideas. Even when they're supposed to be resting. Creativity is an ongoing process. It doesn't stop at the end of the workday. More often than not, our brains continue to chew on ideas and problems we've recently been exposed to. Many artists, writers, musicians, inventors and knowledge workers often reach [[Aha moment|Aha moments]] at unexpected times (e.g., in the middle of the night).