# Keep It Simple Stupid (KISS) A design principle of the U.S. Navy dating from the 1960s. Systems work best if they are kept simple rather than made too complicated. Simplicity should be a key design goal, and unnecessary complexity should be avoided as much as possible. Alternatives: - Keep it simple, silly - Keep it short and simple - Keep it short and sweet - Keep it simple and straightforward - Keep it small and simple - Keep it simple, soldier - Keep it simple, sailor - Keep it simple, sweetie - Keep it sweet and simple