# User Experience (UX) User Experience (UX) encompasses all aspects of a user's interaction with a company, its services, and its products. The term was coined by [[Don Norman]] in the 1990s while working at Apple, emphasizing that design should consider the complete experience; not just the interface, but emotions, perceptions, and responses before, during, and after use. UX design is rooted in understanding users through research, creating solutions through iterative design, and validating through testing. It draws from psychology, cognitive science, design, and human factors engineering to create products that are useful, usable, and delightful. ## Core Principles - **User-Centered Design**: Put users at the heart of every decision - **Empathy**: Understand users' goals, pain points, and context - **Accessibility**: Design for users of all abilities - **Consistency**: Create predictable, learnable interactions - **Simplicity**: Remove unnecessary complexity - **Feedback**: Keep users informed about what's happening ## UX Design Process 1. **Research**: User interviews, surveys, analytics, competitive analysis 2. **Define**: Personas, user journeys, problem statements 3. **Ideate**: Brainstorming, sketching, exploring solutions 4. **Prototype**: Wireframes, mockups, interactive prototypes 5. **Test**: Usability testing, A/B testing, iteration ## Key Deliverables | Deliverable | Purpose | |-------------|---------| | Personas | Fictional users representing target audience | | User Journeys | Map of user's experience over time | | Wireframes | Low-fidelity layout sketches | | Prototypes | Interactive models for testing | | Usability Reports | Findings from user testing | ## References - https://www.nngroup.com/articles/definition-user-experience/ - https://www.interaction-design.org/literature/topics/ux-design - Don Norman: *The Design of Everyday Things* ## Related - [[User Interface Design]] - [[Don Norman]] - [[Human-Computer Interaction (HCI)]] - [[Accessibility (a11y)]] - [[Usability]] - [[Design Thinking]]