# Allan Dib Allan Dib (born 1990) is an Australian serial entrepreneur, rebellious marketer, and bestselling author. He is best known for his book "The 1-Page Marketing Plan," which has sold over 1 million copies worldwide and been translated into 35+ languages. Born in Sydney to a Lebanese-Australian family, Dib dropped out of college in 1999 to pursue entrepreneurship. He has founded, scaled, and successfully exited multiple businesses including an IT services company, an ISP, and a software company that was acquired in 2007. He is the founder and CEO of Successwise, a marketing consulting company, and creator of the Lean Marketing methodology. His approach emphasizes practical implementation over theory, with his key principle being "knowing and not doing is the same as not knowing." ## Quotes <!-- QueryToSerialize: LIST FROM #type/quote AND [[Allan Dib]] WHERE public_note = true SORT file.name ASC --> <!-- SerializedQuery: LIST FROM #type/quote AND [[Allan Dib]] WHERE public_note = true SORT file.name ASC --> - [[A story is a bazooka , whereas an analogy, metaphor is a handgun]] <!-- SerializedQuery END --> ## Books <!-- QueryToSerialize: LIST FROM #books AND [[Allan Dib]] WHERE public_note = true SORT file.name ASC -->